U.S. Post Bank
Branding | UX/UI | Logo Design

Research Lead : Daphne Chang
UX Leads : Jorge Charles, Hope Garver
UI Lead : Seth Jones
Project Overview:
U.S. Post Bank takes the trusted institution of the U.S. Post office and expands its services to provide banking opportunities to those who are unbanked or have limited access to banks. We approach reaching out to customers using Mobile apps, Web, and traditional mail.

The Challenge:
The current banking industry leaves marginalized groups at a disadvantage. Banks use predatory policies and fees as well as neglect individuals in rural/poorer areas.

The Solution:
Our mission is to provide an accessible and affordable banking experience through the USPS by bringing financial services to our users directly to their hands.